Because almost everyone listens to the radio! Did you know the average American listens to the radio three hours and forty-five minutes every weekday and five hours and fifty-one minutes every weekend? Adults in the United States spend more time with radio between 6 a.m. and 6 p.m. than with any other major medium. No other medium reaches consumers closest to the point of purchase than radio.

WSPY AM 1480 is the only radio station in Kendall County, Illinois–the fastest growing county in the United States–where businesses are opening every month to accommodate the rapid population growth. WSPY reaches not only these people, but additionally more than two million individuals in the surrounding areas.

WSPY AM 1480 is family owned and operated locally by Nelson Multimedia, Inc. and has been considered the only local daily source for news, sports, weather, and traffic for 34 years.

WSPYAM 1480 appeals to persons of all professional backgrounds and WSPY reaches them no matter where they are: at work, in the car, or at home. Advertising your business on WSPY radio will allow you to influence your current and prospective customers all day long where other media can not–at work and in the car. Half of all United States workers have a radio at work. Radio's in–car reach is outstanding as well, reaching more than 87% of commuters each week.